The Problem
How to reviive a classic Aussue brand into a young and energetic product to capture the hearts and minds of sport enthusiasts.
The Solution
Killer action. Killer looks. Killer graphics. Killer professional sport personalities. iTV Australia travelled to some amazing spots in Australia to film some of the worlds top athletes to achieve this high adrenaline TV spot. Our video graphic artists and video editors completed the job and with more TV ads and web promotions to come we look forward to seeing ROLA back ontop of the Australian car.